January 31st, 2007 by 
brett
The Soulmate Calculator is one of the hot schemes in the hit-n-run world of online advertising. The ads, which promise to help connect with your soulmate, are the wireless equivalent of the 1-900 number: novelty entertainment with an undisclosed bill that arrives a few weeks later. The ads are being uploaded into the social networking spaces of the internet with amazing efficiency. The affiliates of the site (I suspect grey-area PPC kingpin Shoemoney) are uploading hundreds of thousands of pay-per-click keywords to get the coverage they are now attaining.
The scheme converts well because of the one-click signup and billing that goes straight to your cellphone statement (rather than requiring the you to consciously enter a card number, e-mail, or Paypal address). A lot of folks pay their cellphone by automatic bank transfer these days, and they don’t check their statements carefully. It would be easy to milk some people for quite a while before they realize the $39.98 monthly surcharges tacked on.
Well, people should read the fine print before signing up for anything, right? Good advice, but with the Soulmate Calculator you can’t - unless you have a 900 x 1400 or higher resolution monitor. The landing screen is carefully designed so you can’t see what you’re signing up for (or the multiple charges involved) on a standard-sized screen. You’d have to scroll way down to find out – and there is no reason to, because the “next” button is up high.
I say that because of the non-sequiter selling proposition and the heavily camouflaged terms and conditions, the the Soulmate Calculator is a calculating scam. What do you think?
February 23rd, 2007 at 2:51 pm
yes like a fool i fell for it now im stuffed i need help i need answers
February 27th, 2007 at 11:28 am
Jamie,
The best thing you can do is call your cellphone provider, and ask that they ban this provider from offering premium cellphone services! At the very least, you should have to double-opt in.. meaning… sign up for a clearly-marked checkbox TWICE!
I hope you can straighten it out!
March 7th, 2007 at 10:06 am
i just looked at soulmatecalculator and i dint see i had to pay monthly how can i delete the account
March 28th, 2007 at 4:01 pm
It is a Rip Off. My daughter fell for it (But I pay the bill), ended up with £40 + mobile bill, she was bombarded with texts at £1.50 a time. Hopefully stopped with a STOP ALL text to 80029
May 7th, 2007 at 7:20 am
OH GOD i hate that website. i fell for it too. gosh. its not that i am desperate but its just that “curiosity kills the cat”. this phrase is really useful. please! anyone who wants to try out please dont!! it would really kill you in a sense. gosh! thanks to someone i did a text to 80029 “STOP ALL” and it did unsuscribed me to that damn website!
thank you very much!
hope no one else falls for it. this website should be made important!
i do learn from my mistakes now!
May 14th, 2007 at 6:48 am
I fell for it too, and feel a fool (was just curious, but the fine print doesn’t really appear til the end!)
We should all band together to get our money back - topped my phone up to £11 yesterday and am down to £3…and I was only a “member” for about thirty seconds! The fact that this was a google sponsered link disgusts me. Someone should end this if they are aware of it.
May 26th, 2007 at 9:58 am
THIS SUCKS I FELL FOR IT TOO. I txted stop all to 80029 but i dont know if it wored yet
June 4th, 2007 at 1:47 pm
Hi Jim. Photos i received. Thanks
June 8th, 2007 at 6:08 am
I got a strange feeling, so I didn’t hit submit once I got the pin. I went back and saw the terms at the bottom of the screen. I don’t think you’re signed up unless you hit the submit button. I sent the stop message anyway! I hope I don’t get charged!
August 22nd, 2007 at 8:18 pm
you suck big time
February 12th, 2008 at 1:53 pm
You guys might be interested to know that Zhenya Tsvetnenko the guy behind these scams is off honeymooning after his 1.5 million dollar wedding on your money. :http://www.news.com.au/perthnow/story/0,21598,23149231-5005370,00.html